Yahoo said on Tuesday it will spend $100 million to promote its brand globally. ” Our Vision is to be at the centre of people’s online lives- to be at the place where their world meets the larger world”. Yahoo said in a statement quoting the company’s chief marketing officer Elisa Steele. The Promotional campaign will kick off in the US on September 28 and in Britain and India on October 5. The Compaign will be extended to other countries in 2010.
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